Roche Diagnostics

Healthcare headlines

 

We have worked with Roche - the world leader in in vitro diagnostics - on a number of successful projects, including corporate, diabetes care and molecular campaigns.  We have helped raise awareness of Roche's profile in association with key national health topics and NICE reviews that affect patient education and choice. Generating a high level of awareness and coverage across a number of media avenues, our results offer a high return on investment.

 

GE SeaCo

Consolidating communications

 

For one of the world's largest container leasing companies, streamlining all communications activities, developing key messages and providing a strategic press office, has enabled us to increase positive media coverage dramatically.

Setting in place a media response system, providing briefings and training as appropriate for key spokespeople has allowed GE SeaCo to engage with confidence on key industry issues.  We have also worked as an extended part of the communications team to help develop an exciting and evolving internal communications strategy.

Propress

Steaming into the headlines

 

We injected a fresh approach to this well-established UK fabric steaming brand - getting the product associated with all aspects of the fabric world, from fashion to interiors, to bridal and the hotel industry.

Our brand marketing campaign has included online strategies and partnerships, sponsorships and traditional media relations, which have boosted awareness and sales to help establish Propress steamers as the essential fabric presentation tool.

 

The Lunchbox Diet

‘The best diet I’ve even done’ Elle


Working with diet guru Simon Lovell, to launch what has become one of the biggest diet crazes of the last year, has enabled us to liaise with media and case studies alike whose lives have been totally changed by this healthy eating plan.
 A massive online following was built, leading up to the book launch with Harper Collins in January 2009 (selling out on Amazon after just 3 days).  Simon has since had a staring role in Jamie Oliver’s ‘Jamie Saves Our Bacon’ show on Channel 4 and media coverage in one week alone included the Daily Mail, OK! and the Wall Street Journal.